Problem Space

Empathize with Users

• General American users are weary toward the government and feel it’s dysfunctional
• Those that follow politics want a social network and profile to exercise their political interests and beliefs, perhaps anonymously
• Americans want to debate — and convert — others that don’t share their views
• When reminded, people are hesitant of echo chambers that merely reflect their beliefs
• People want to understand their political stances on a deeper level
• Organizations lack reliable data that represents the populace and their political views

Define User Needs

• Americans active in politics don’t have a safe, constructive space to learn, refine, collaborate on, and exercise their political beliefs.

Solution Space

Ideate & Brainstorm

• A political social network
• Wikipedia for politics
• An app organizing political activities

Pretotype Solutions

• Landing page
  • Introduce an anonymous social network — limited to one per person at registration
  • Require a short political survey that helps prioritize features
  • List features: profile, education, atomic political views, groups/orgs, debate with mediation
  • Include explainer videos
• Explainer video
  • Includes personal introduction conveying empathy and drive to solve issues
  • Includes summary of features
• Crowdfunding
  • Include explainer videos
  • Request funding for “Pioneer” label and invites (quantity TBD)
  • Itemize what funding is for: development runway and ad-based launch

Evaluate Solutions

• [Select crowdfunding platform]
• [Select web host]
• [Select tech stack]
• [Select recruiting platform]